Best Practice Guide

Don't be a copywronger

Write better marketing emails with our 5 tips to competitive campaign copywriting

Don't be a copywronger best practice guide

Writing engaging email marketing copy is harder than ever before. With 306 billion emails sent and received every day, the sheer volume of campaigns storming customers’ inboxes means lacklustre messages risk being overlooked.

Today’s empowered customer only has time for emails that successfully communicate relevance and value to readers. With this best practice guide you can ensure your campaigns strike the right chord and drive action.

Read the guide to:

  • Get tips for writing winning subject lines and crafting personalized content
  • Discover real examples and get inspiration from brands big and small
  • Walk away with 5 tips to help you write better email marketing emails

Download now!

This field is for validation purposes and should be left unchanged.
We’ll use the email address that you provide us to send you the resource you requested, please refer to our Privacy Policy on how your personal data is treated. Please note that we gather data around email opens and clicks using standard technologies including clear gifs to help us monitor and improve our emails communications.

Dotdigital may contact you further where we have a legitimate interest to notify you of new content, you can unsubscribe from this at any time.
  • PLATFORM
  • COMPANY
  • Learning
  • SUBSCRIBE TO DOTDIGITAL

Privacy Policy / Terms of Use / Cookie Use Policy / Modern Slavery Act Transparency Statement / Dotdigital Investor Relations

Dotdigital is a trading name of dotdigital EMEA Limited (company number: 03762341) whose registered office is at No. 1 London Bridge, London, SE1 9BG.